You Said It: Brian Keegan is president of Pallet Express Inc. in Atlanta, Georgia, a Southeast manufacturer of wooden pallets.

You Said It: Brian Keegan is president of Pallet Express Inc. in Atlanta, Georgia, a Southeast manufacturer of wooden pallets.

Pallet Enterprise: How do you think the pallet industry will change in the next 5-10 years?

Keegan:  I think we all are trying to become the same person. The new pallet companies will offer used pallets; the used pallet companies will offer new pallets. The industry will be a compilation of material handling companies entering the 3PL, packaging and recycling space. It will come down to who can customize their product offering by leveraging technology and delivering their value proposal faster with a more compelling and automated system.

 

Pallet Enterprise: Have you recently started pursuing any new markets or product lines?

Keegan: We’re currently leaving the commingled collection/producer recycling space (paper/plastic). Commodity prices remain low and the consolidation of the large recycling collectors/producers are doing a good job of depressing and stabilizing prices. We are starting to evaluate repurposing both our wood products and used equipment lines toward alternative subcontractor and artistic markets.

 

Pallet Enterprise: How do you decide whether to try a new idea at your company?

Keegan: We try to pan for ideas by having candid conversations with our employees, customers and vendors. We have cross-departmental meetings where we compare what is working and what is not, so we can work on our value proposition.

 

Pallet Enterprise: How do you go about your work day to stay productive and on target?

 Keegan: I have a daily priority checklist. I meet with a peer group outside our industry once per month to keep current on similar challenges faced by all entrepreneurs. I make sure I engage with both key and mainline employees to constantly take the temperature of our culture, morale and goals.

 

Pallet Enterprise: What is your favorite part of your work day?

Keegan: Hitting the gym, reading, keeping up on current events or best business practices. Then going out and engaging my customers, employees or vendors.

 

Pallet Enterprise: How have customer expectations changed in recent years?

Keegan: Everyone wants it faster, cheaper and customized where your offering improves their company and personal lives. Our relationship is no longer buyer and seller, but a collaboration of continuous improvement, a marketplace of ideas created to stay a step ahead of our competitors.

 

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Pallet Enterprise July 2024