After a successful eight year business relationship, Ongweoweh Corp. has sold White & Company LLC to its creator, Dr. Marshall (Mark) White, professor emeritus and creator of the Packaging Systems and Design program at Virginia Tech. White & Company is the specialized consulting and software development firm that created the Best Load ™ and Best Pallet ™ software. An agreement between the Ongweoweh leadership and Dr. White was finalized in June, making him the sole owner moving forward.
Continuing a legacy within the wood pallet and container industry, Dr. White will retain his son, Braden, as managing director, and the senior programmer, Dr. Mark Scott, for the continued growth of the firm. The customer service Braden provided in the past will continue, uninterrupted. The new White & Co LLC of Virginia will remain a close partner with Ongweoweh, considering all of the support it has provided during the company’s ownership.
Following up on the vast academic and industrial history of Dr. White and the firm he founded in 2007, he and his staff plan to proceed with enhancements to both innovative CAD products, Best Load and Best Pallet. The enhancements will make these design tools much more valuable to the pallet and packaging suppliers as well as their customers and other supply chain service providers.
Consulting services that specialize in pallet and unit load design optimization will continue. This service will also include supply chain efficiency evaluations via the proprietary, AADTI (Audit – Analyze – Design – Test – Implement) methodology. The relationship between Dr. White, the new White & Co., and Virginia Tech will be the key component of the expanded technology and services provided. As a member of the VT Center for Packaging and Unit Load Design, White & Co. will continue to offer ASTM or ISTA pallet, packaging and unit load testing services.
Dr. Marshall White stated, “I am excited to connect product and service development at White & Co. with my research at Virginia Tech. We take the new knowledge created from research directly to commerce. It is a win/win/win for Virginia Tech, White & Co. and its clients.”
Dr. White added, “The team at White & Co. is extremely excited to have complete control over the direction of the most advanced unit load design optimization software, as well as the most user-friendly and affordable pallet design and structural analysis software.”
Best Load and Best Pallet give industries around the globe credible options when it comes to CAD tools used to improve the design of packaging materials and how they interface with intended supply chains. Dr. White’s experience in this field began in the late 70s. He is widely recognized as the leading expert on unit load design and pallet performance having more than four decades of experience in this field.
Braden White, managing director, commented, “I am honored to be on board to continue learning from my father and furthering his career, which also began at VT with two degrees in wood and packaging science. We are dedicated to our customers and will continue to provide top-level service that they have come to expect from our team.”
Braden White projected, “The future is bright for our firm offering diversified services and products to help maximize unit load and supply chain efficiency. We have become the secret weapon for many of our customers to drive down cost and improve product protection.”
Demo videos and free trial installations of Best Load and Best Pallet as well as detailed descriptions of the consulting services are available at www.whiteandcompany.net. For more information contact Braden White at bwhite@whiteandcompany.net or (540) 230-1233.